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The Professional Bull Riders Head Back to Edmonton


Joanna French, PR & Marketing Coordinator
Professional Bull Riders Canada
403.241.4531 office

The Professional Bull Riders Head Back to Edmonton

CALGARY, Alberta  (February 9, 2010) - Get ready for non-stop action when the Professional Bull Riders (PBR) buck into Edmonton, AB on April 10, 2010 for the fifth stop on the prestigious PBR Canadian Cup Series presented by Wrangler. For one hard-hitting night, Rexall Place will host the toughest bull riders in Canada and the world versus the rankest animal athletes in the business starting at 7:00pm. This is not a rodeo; it’s the Toughest Sport on Earth!

For as low as $15, experience more than two hours of the ultimate extreme sport, heart-pounding rides and wrecks, pyrotechnics and rock ‘n’ roll excitement. Tickets GO ON SALE February 12, 2010 and can be purchased at the Rexall Place Box Office, online at or by phone at 780.451.8000 (standard ticket fees may apply). 


About Professional Bull Riders (PBR) Canada:
Dollars earned at Canadian events counts towards qualification to the elite PBR Canadian Cup National Finals. Upon the conclusion of the Finals, the bull rider with the most regular season and Finals points is crowned the PBR Canadian National Champion. Money won at all Canadian events counts toward qualifying on the prestigious PBR Built Ford Tough Series (BFTS). At the end of the BFTS season, the top ranked Canadian rider will go on to compete and represent Canada at the PBR World Finals in Las Vegas, NV, USA. Visit for more on the PBR.

Abouts the Professional Bull Riders, Inc. (PBR):
More than 100 million views tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe.  With approximately 400 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series and Touring Pro Division.  The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico. 

For more on the PBR, please visit,,,,,, or