PBR Canada’s Elite Cup Series Returns to Red Deer, Alberta, for Third Consecutive Year with 2024 Season-Launch Event February 3

By: Kacie Albert  Wednesday, November 22, 2023 @ 12:00 PM

PBR Canada's elite Cup Series returns to Red Deer, Alberta, Feb. 3. Photo: Covy Moore/CovyMoore.com.

RED DEER, Alta. – For the third consecutive year, PBR (Professional Bull Riders) Canada’s elite Cup Series will buck into Red Deer, Alberta, launching the 2024 season for the nation’s premier series on February 3, with the PBR Red Deer Classic, at the Peavey Mart Centrium at Westerner Park.

PBR Canada’s Cup Series regularly features Canada’s best riders alongside some of the organization’s top international athletes, squaring off against the rankest bucking bulls from across the nation.

For one night only, fans will witness exhilarating 8-second rides and wrecks throughout the action-packed event as the PBR’s courageous bull-riding athletes face off against their 2,000-pound opponents bred to buck.

The PBR Red Deer Classic will mark the 2024 season launch for the PBR Canada Cup Series.

When the Cup Series last travelled to Red Deer in February 2023, no rider was more dominant than Jared Parsonage (Maple Creek, Saskatchewan). As one of four riders to go a perfect 2-for-2 inside Peavey Mart Centrium, Parsonage led the contingent, winning the PBR Red Deer Classic and surging to the No. 1 rank in the race for the 2023 PBR Canada Championship.

As the event got underway, Parsonage was unrivaled in Round 1, delivering the top score when he covered Smoke Bomb (Vold Rodeo) for 86 points.

With the first pick in the championship round bull draft, Parsonage architected a rematch with Hard Not To Get (Vold Rodeo). Parsonage had ridden the powerful animal athlete for 88.5 points when winning the 2022 PBR Canada National Finals, presented by Command Tubular Products. Replicating his past success, Parsonage reached the requisite 8 for 89 points to cement the victory.

Parsonage earned 58 national points and surged from unranked to a then No. 1 in the national standings, pulling 3.5 points ahead of No. 2 Cody Coverchuk (Meadow Lake, Saskatchewan).

When PBR Canada’s Cup Series debuted in Red Deer in 2022, Jake Gardner (Fort St. John, British Columbia) rode his way to the winner’s circle compliments of a perfect 2-for-2 effort.

Prior to the debut of the PBR Canada Cup Series in Red Deer, the city held two developmental Touring Pro Division events in 2015 and 2016, both won by Garrett Green (Meeting Creek, Alberta). 

The bull riding action for PBR Canada Cup Series’ Red Deer Classic, begins at 7:00 p.m. MT on Saturday, February 3, 2024.

Tickets for the event go on sale Friday, November 24 at 10:00 a.m. MT, and start at $20, plus fees, and can be purchased at the Peavey Mart Centrium Box Office, online at TicketsAlberta.com, or charge by phone at (866) 340-4450.

Stay tuned to PBRCanada.com and follow the tour on Facebook (PBR Canada), Twitter (@PBRCanada), and Instagram (@PBRCanada) for the latest event and broadcast schedule, results, news, stats and more.